Privacy Policy

Effective Date: October 15th, 2026

We value your privacy very highly. Please read this Privacy Policy carefully before using the lensworksoptical.com website (the “Website”) operated by Lensworks Optical, a(n) Limited Liability Company formed in Texas, United States (“us”, “we”, “our”) as this Privacy Policy contains important information regarding your privacy and how we may use the information we collect about you.

Your access to and use of the Website is conditional upon your acceptance of and compliance with this Privacy Policy. This Privacy Policy applies to everyone, including, but not limited to, visitors, users, and others who wish to access or use the Website.

By accessing or using the Website, you agree to be bound by this Privacy Policy. If you disagree with any part of the Privacy Policy, then you do not have our permission to access or use the Website.

Information We Collect

We collect any and all information that you enter on this Website or provide to us by any other form of communication, including, but not limited to, electronic mail, regular mail, and phone calls.

We may collect the following types of information:

  • Name
  • Email address
  • Phone number
  • Mailing address
  • Information related to your interactions with advertisements
  • Information related to your interaction with our website or application
  • Geolocation information
  • Inferences drawn from any other information to create a profile about the customer

How We Use Your Information

We may use your information to:

  • Analytics;
  • Counting ad impressions to unique visitors;
  • Marketing and advertising;
  • Providing customer service;
  • Verifying customer information;
  • Verifying position and quality of ad impressions.

We do not sell your personal information to third parties.

SMS Communications

You must affirmatively opt in to receive SMS messages from Lensworks Optical using one of these methods: online scheduler, or during your appointment. Providing your mobile number alone does not constitute consent.

Messages may include appointment reminders, appointment confirmations, scheduling updates, office notifications, account notifications, and other practice-related communications. Marketing messages will only be sent if you have separately opted in to receive them.

Message frequency may vary. Message and data rates may apply.

Reply STOP to opt out of SMS messages at any time. Reply HELP for assistance.

No mobile information will be shared, sold, or provided to third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors that provide support services, such as customer service, is permitted. Text messaging originator opt-in data and consent will not be shared for marketing or promotional purposes or transferred to another business, affiliate, or sender.

For additional information about our SMS program, please review our SMS Terms & Conditions here: https://lensworksoptical.com/terms-of-service/.

Data Sharing

We may share your information with trusted service providers who assist in operating our business (such as secure hosting or customer management systems). We may also disclose information when required by law or court order.

Cookies

A cookie is a small piece of data sent from a website and stored on your computer by your web browser. The file is added once you agree to store cookies on your computer or device, and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow sites to respond to you as an individual.  

This Website collects cookies and may use them to:  

  • Analyze our web traffic using an analytics package.   
  • Test content on the Website.  
  • Store information about your preferences.  
  • Recognize when you return to the Website.  

You can accept or decline cookies. Most web browsers automatically accept cookies, but you can modify your browser setting to decline cookies if you prefer. This setting may prevent you from taking full advantage of the Website.  

Children’s Privacy

This Website is intended for use by a general audience and does not offer services to children. Should a child whom we know to be under 18 send personal information to us, we will use that information only to respond to that child to inform him or her that they cannot use this Website.

Analytics Programs

This Website uses Google Analytics to collect information about you and your behaviors. If you would like to opt out of Google Analytics, please visit https://tools.google.com/dlpage/gaoptout/.

Google Ads & Advertising Analytics

This Website uses Google Ads (Search Network) to display advertisements on Google search results pages to individuals searching for relevant services. We use Google Ads conversion tracking features solely to measure the effectiveness of our advertising campaigns (for example, determining whether an ad click resulted in a user filling out a contact form or making a phone call).

How to Opt Out & Manage Preferences:

Because search ads are triggered by your active search queries rather than a tracking profile, they cannot be completely blocked. However, you can control how Google tracks your ad interactions and manages your data:

  • Google My Ad Center: You can view, customize, or turn off personalized search ad preferences by visiting Google My Ad Center.
  • Browser Cookie Settings: Conversion tracking relies on temporary cookies placed on your device when you click an ad. You can prevent these cookies from being stored by adjusting your browser settings to block or clear cookies from the googleadservices.com domain.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

Third-Party Websites

This Website may contain hyperlinks to websites operated by parties other than us. We provide such hyperlinks for your reference only. We do not control such websites and are not responsible for their contents or their privacy practices. Our inclusion of hyperlinks to such websites does not imply any endorsement of the material on such websites or any association with their operators.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.

Contact Information

Questions about the privacy policy may be addressed to:

Lensworks Optical

Mailing Address: 1102 W Pioneer Pkwy Suite 115 Grand Prairie TX. 75051

Phone Number: (469) 349-1349